A course has the amazing benefit of quickly helping you create a community around yourself. Unlike an ebook that’s completed and shipped into the world, an online store where your customers are one time purchasers probably all over the nation, or a blog where you’re lucky to get a few comments on your posts, courses have a high community factor.
It’s common for instructors to ask for students to comment in the course through Disqus, or to ask students to engage with each other through various steps of the course. You can do this within your course, or, as many instructors choose, through a Facebook group or Slack group.
You become the moderator of these communities and it can be fun and incentivizing to see an active community around your product. In this position, you also become an influencer in your niche and an authority on your topic that you can leverage to grow your business.
Take for instance Kim Coles. actress, comedian and game show host best known for her role as a cast member on the sketch comedy, In Living Color.
In the course bio for a lifestyle course on Gratitude, Passion and Success, she says, “The journey is going to be fun (that is the ONLY way that I know to do things) and filled with real life solutions and tools. And even better, we will be accountable to each other! We are going to look in the rear view mirror and be amazed at how far we have come!”
If you’re at all interested in creating an online course (and hopefully you are!) check out our e-book to learn everything you need to create a course and start making money online.
Like I said, creating an online course might be one of the best ways to make money online, but it's certainly not the only way. If you're interested in checking out the other methods, click to jump or read the full post.