Once you begin to get some results with your blog, you’ll want to make a few changes here and there, so that you can experience even better results in the future and continue to earn money.
Sometimes, you’ll be forced to do this, as some tactics might stop working as well as they did before.
I experienced this with Infographics. In 2016, my inforgraphics drove 53,459 visitors and, in 2016, they drove 21,582 (on average).
That’s still decent – but it indicates a downward trend that needs to be accounted for.
So, what should you be doing, in the long term, in order to keep your blog engaging and profitable?
One thing that you can do is to open up your blog to guest posts.
This can be helpful, if you want to provide a different perspective for your readers.
If you want to encourage guest posts, you simply need to put up a notice that lets people know that you’re accepting guest posts.
You’ll also want to create a guideline for writers, so that they know your rules.
Another thing you can do is split test.
Split testing your blog layout, opt-in boxes and offers can lead to an increase in profit over time.
There are a ton of elements that you can split test on a blog.
Keep in mind that making drastic changes can sometimes bring surprising, but welcome results that would have been hard to attain with small, incremental changes.
You may also want to improve the sense of community that your blog creates.
You can do this by responding to people in the comments section, while also encouraging people to leave comments in the first place.
It might even be helpful if you create a Facebook Group for people who are readers of your blog.
Within this Facebook Group, people can ask you (and each other) questions.
And, with the recent release of Facebook Live. you can even host Q A sessions with people who follow your blog.
