So, you've reached a level wherein you can start marketing or promoting content published on your website. You have multiple techniques to gain eyeballs in any arena which includes thousands of social media outlets, search engines, video promotion, press release, social bookmarking.
Offline marketing such as flyers, eddm(every door direct mail), door hangers, and postcards. The whole idea of promoting a product or service is to not only build a customer base, but build a strong brand so that people can remember you, therefore purchase from you. The most important aspect of marketing is communication. Gain that skill as people, customers, leads are better converted when they understand what you represent.
Video is amazing, try to focus it for branding yourself or business. The Robocat banner was designed by me, not much but it is done. Setup a nice logo, go to fiverr. com to get a decent one for five bucks if you don't have knowledge of designing one for website.
