How the hell will you make money by giving something for free you ask? A lot easier than you might think.
The whole concept of internet marketing is getting in contact with potential customers, then, selling them stuff. Or, recommending them other people’s products and making money through affiliate commissions.
Online giveaways are a great gateway to provide huge value for free, getting the contact info of your prospects and then converting them to your customers.
Still don’t understand how to make money from this method? Let me give you a few examples and a short tutorial on how the whole process should go.
You need to think backwards, meaning, first you need to decide what will you sell them (or recommend through affiliate links), and only after that will you go an find appropriate product for the free giveaway.
Example 1: Facebook niche
Facebook advertising is huge right now. Everyone wants to advertise on FB and do it the cheapest way possible. There are tons of resources, ebooks, guides, courses and other paid products out there, and most of them have affiliate programs too.
Ok, now you know what will you sell later. Assuming that you did a bit of research and find the most awesome product that will really help people, and which has great commissions for you too.
On to the freebie part…
Think about everything related to Facebook advertising and ads. Here are few things you may give away for free, create yourself (research!) or pay someone on Fiverr to do for you cheap.
- Facebook ad images set A set of 10, 20 or X number of high converting images High converting ad titles A set of titles that convert the best on Facebook ads
Or even better, spend some money (you’ll get it back later don’t worry) and buy a product or service related to Facebook advertising. Giving away something that costs money will attract even more people the higher the value, the higher number of subscribers.
After the giveaway is over, declare the winner and stay in touch with other contestant that participated in the giveaway, eventually redirecting them to some other, similar product which will bring you money with every sale you make.
And with hundreds, thousands or even tens of thousands contestants, how many of them will buy the product you decide to recommend? You are correct, a lot.
Example 2: Fitness niche
Summer is approaching really fast, and a lot of people are overweight and would like to lose some fat before they go to the beach. This is your chance.
I believe, and I am almost 100% sure, there are literally thousands of weight loss products on the internet. Find one and buy a copy, or two or even three and give it away in your giveaway. Preferably some high quality and very popular one (remember, the higher the value, the better the interest ie. more money later).
Then, after you finish with your giveaway and collect few thousands of subscribers (people interested in losing weight), you declare the winner. And now comes the fun part.
You can do these two things (or both). First, try to sell them the same exact product you were giving away for free. Second, find a bit cheaper but still awesome alternative and sell them that. Or, sell them both.
Here’s what you need to do to make this method work:
- WordPress powered website (get cheap hosting with free domain here and I’ll personally install WordPress for you) A copy of KingSumo giveaway WP plugin (this plugin will automate all that magic needed to have a successful giveaway) Create, pay to be made, find free or buy a cool product for your giveaway Create an account with email marketing services like MailChimp, Aweber, GetResponse or CampaignMonitor which you will use to contact your prospects later and sell them stuff
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After you have set up your giveaway website it’s time to promote it. You don’t need a lot to get things going, since the KingSumo Giveaway plugin will do the most work and make your giveaway spread around and go viral. I suggest investing a bit money on Facebook or Twitter ads. Make sure to target the right people who will be interested in your product.
Of course, spread the word of your giveaway on other, free channels, too, like on your Facebook and other social profiles, contact your friends, share on forums, blogs etc.
Sounds complicated? It really isn’t. It takes some time to get started, but people are making serious money with this method. I personally know a few people who managed to get several thousands of email addresses in a week and later made some serious money.
